OVERVIEW

The mission of this Disney Cruise Line Ad project is to design an ad layout for the Mexico trip. The requirements are to include the headline "Discover The Adventure of Mexico", the body text, the Disney Cruise Line logo with tagline "Experience the Magic at Sea", the Disney Cruise Line URL, a Disney Cruise ship, an image of a family/couples, an image of one of the cruise to Mexico, and images that show the cruise's offerings.

To convey the festive feelings of Mexico, I incorporated Mexican festival elements: sombrero, papel picado, colorful flower graphics, and traditional folk dancer. I chose a heavy font with vibrant colors for the word "Mexico", which inspired by the movie Coco. At the same time, I created Mickey heads pattern using Mickey's color scheme as the border of the ad, as well as placing images in the shape of Mickey's head to associate with the image of Disney.